We provide location-intelligence to offline retail brands using micro-location data on consumers to derive intent and buying propensity. The solution helps brands to map consumer journeys in the real-world, optimise ad spends with contextual targeting leading to better in-store conversions. Brands and digital advertisers can visualise consumer personas and cohort behaviour in real-time and also design marketing interventions to transition consumers between online and offline world.
Freedom Desi is Registered Brand of Swaran Soft Support Solutions Pvt Ltd. It is built with a vision to connect the offline retail ecosystem using new age tools like mobile app, cloud platforms, Internet of Things & more. We are India's 1st App to Discover Malls around you. We are helping the Hyper Local to O2O Marketing to translate online traffic to real footfalls.
DRN is a mobile and PC based solution helping retailers drive footfalls, using proximity marketing technologies. Using barcodes at its core, it is helping bring to life the digital marketing efforts towards engagement. The entire digital ecosystem helps deliver customisable, tangible customer loyalty programs that increase the customer's frequency of visit to the store.
