Sam vegetable Colours Pvt. Ltd. was established in the year 1994 with four Directors 1). Mahesh Jain 2). Sajal Jain 3). Alind Jain 4). Rachit Jain Since then the company has been exclusively and continuously working in the field of Natural Dyes. Our sister concern named “Sam-N-Ram” and “Interline exports”, with the same directors, has been taken over by the parent company i.e. Sam Vegetable Colours in 2004. Founder of the company Sam Vegetable Colours (P) Ltd. Mr. Mahesh Chandra Jain after resigning from the post of Armament Engineer in Defence ministry, decided to start his own business in 1974. His love, affection & dedication towards Natural & Naturality could not attract him to join his parental business of Gold & Diamond jewellery. He preferred to start Menthol herb cultivation and its distillation. He remained in this Menthol cultivation and distillation business for 20 years. As soon as in 1994 he came to know about the ban on use of azo-dyes by Germans, his interest developed to explore our centuries old vegetable dyeing heritage. Initially he faced lot of problems in the identification of pigment bearing vegetations, dyeing processes, as dyeing methods were being transformed by one generation to the next generation, no written literature was available except some dyed pieces were seen in different museums. He came to know that the first National Seminar on Natural dyes was organized by NHDC at Jaipur in 1989. The first International Seminar was also organized